The Rule of Seven and Mortgages
The rule of seven has long played a role in the world’s outcomes and it can also have a positive impact on your mortgage marketing if you are willing to embrace it. At first, it sounds quite strange to use the rule of seven to help you sell more mortgages, but you should not research shows it real works for people who are about to make a serious commitment to a home or a car. So, you can incorporate this into your mortgage broker marketing and you will see that in no time your mortgage sells increase. What this means is that you need to figure out how to get the message to your clients at least seven times without harassing them or making them feel like you are hounding them. It is proven that major decisions are usually made sometime between the fifth and twelfth exposures. This makes it hard for the mortgage broker looking for a way to get more mortgages but not hound people to death, either. So, you must think long and hard about how you promote your mortgage marketing services and do so in a way that is informative but does not put the potential client off. Go slow at first, and keep in mind that you don’t have to be pushy but rather easy going since most people close the deal on contact five at a minimum and up to 12. Don’t try and close the deal the first time out!